FIAT 500 on the Pigsback - Press - Fiat Group Automobiles Ireland - Media Website


FIAT 500 on the Pigsback

One of Ireland's best-known online brands has just taken delivery of a fleet of new FIAT 500 cars. Pigsback.com, which is based in Citywest, Dublin, offers its members significant savings via shopping coupons, special offers, exclusive competitions and other promotions.

Despite difficult economic condition Pigsback.com is actually growing and expanding and now employs a total of 40 people, a 40 percent increase compared to last year - hence the need for a larger fleet of distinctive pink-and-white Pigsback.com Fiat 500s!

According to Pigsback.com, the FIAT 500 was selected for number of reasons: "Not only is it attractive to look at and lovely to drive, it also embodies the same ethos as Pigsback.com - giving its users extra value for their money. The Fiat 500 is extremely affordable to buy and to run whilst still looking distinctive and chic."

Managing Director of Fiat Group Automobiles Ireland, Adrian C. Walsh, commented: "We're delighted that Pigsback.com has chosen to expand its Fiat 500 fleet. Like so many businesses around the country, Pigsback.com has discovered what a cost-effective and eye-catching vehicle the FIAT 500 is as a company vehicle, while the drivers love its character, its handling and the fact that it falls into the lowest BIK tax band."